1994 Levi’s 501 Advertising.
Title “I don’t look like anyone.” (オレは誰にも似ていない。)
The original Body language.
“Levi’s doesn’t need words.”(リーバイスに言葉はいらない。)
Looking at this photo, it was before low-rise jeans came out at that time.
Around this time, Levi’s 501 was described as having a slightly shallower rise.
The advertisement of this Levi’s 501 wears about 1 inch larger like this.
He also introduced various ways of wearing, such as wearing tight thighs that look a little small in size.
◆1998 Japanese fashion magazine “Boon”